LOS ANGELES, CA – A man was assaulted and robbed in broad daylight Saturday on Rodeo Drive, one of Beverly Hills’ most exclusive shopping districts, according to witnesses and local authorities
The incident occurred outside the luxury retailer Goyard, where four masked individuals reportedly exited a car, attacked the man, and forcibly took his jewelry, including chains and a watch. Witnesses said the attackers also struck the victim with a firearm, leaving him bleeding from his face and neck.
Paramedics responded to the scene shortly afterwards, and the victim was treated for injuries. His condition was not immediately disclosed.
According to bystanders, the suspects fled the area on foot toward Brighton Way. Police described the suspects as four masked men and have launched an active investigation.
Beverly Hills Police Department has increased its presence in the area, which has seen occasional robberies targeting high-value items. Authorities are appealing to the public for any information that could lead to the suspects’ capture.